Join us for the fourth part of our conversation with Ian Cauble, where we dive deep into the complexities of the wine market and the important role quality plays in your wine choices. Ian discusses how the current economic climate is influencing wine pricing and why consumers should be mindful of their purchases. He emphasizes the joy that comes from understanding the history and stories behind each bottle of wine.
We also explore the strict regulations governing wine production in France, including the surprising fact that it's illegal to water vines in certain regions. Ian shares his thoughts on the implications of these laws and how they impact the quality and authenticity of French wines. Whether you're a seasoned wine enthusiast or just starting your journey, this episode is packed with valuable insights that will elevate your wine appreciation.
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Welcome, welcome to the best five minute wine podcast with Forrest Galley.
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Sometimes I'll call people that I know great wine and make great wine and I will ask them
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do you have any wine available and they'll be like no or they say yes and I taste with
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them take a photograph of it write it up and we send an email or some people will call
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and say hey can I come taste with you and they might bring you know a case or two of
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wine and pour it for me and I'll usually pick about one out of every ten wines I taste.
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You know at the end of the day it's a tough market and you know the reason why people
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trust me is because I kiss the frog so you don't have to you know I taste nine wines
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and I might like five out of the ten but there's one out of ten that really makes sense in
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terms of price and quality and lineage and there's a hundred thousand wines that you
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can buy in the American market you know you're you're gonna find a three or four hundred
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a year from me that are worth considering and and they're gonna make you happy because
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they've been scrutinized and gone through my filter which is arguably one of the more
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difficult to get past because I'm very particular and I just want the wine to really make somebody
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feel like they made a good bet with their money if you spent $35 on a bottle of wine
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it should bring you a lot of pleasure because that you know it's a lot of money to spend
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on something you should go to thecobblest.com to drink better to elevate your wine life
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and to to know that you're making a good bet with your money there's no you're not gonna
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have to kiss any frogs because we already did it and you know if you want to know spend
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smart with your money and you want to drink great wines there's no better place because
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you know the the new generations are not drinking alcohol specifically but wine sales are just
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dropping so what are your thoughts on that you know I think a lot of the premium price
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points just need to be corrected I think over the last 15 to 20 years the price points and
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all of a lot of these wines have gotten really high and I think that it just doesn't make
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sense for the current economy I think in between much people are making and how much money
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premium wine costs it's tough to be able to afford to buy a 40 or 50 dollar bottle of
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wine for some people let alone a 250 to 500 dollar bottle so I think there's gonna be
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a price correction it's just I think economics at the end of the day and I think people you
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know are obviously focused on maybe being a little bit healthier but at the end of the
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day I think it's it's a lot easier to make a cocktail and in terms of you know you can
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make a cocktail at home for two dollars versus spending five to six dollars on a good glass
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of wine but I think when people start to learn about wine and learn about the the pleasure
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and the history and all of these special areas and these great varieties that are planted
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deep into these old you know places of the world that have been 250 million years of
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geological history and then you plant this grape that's spent in a hundred years digging
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deep into the soil and each plant makes one bottle worth of grapes you know you know these
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are incredible stories and there's I think when people really open up the experience
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of life and really start to look at the potential of pleasure through taste wine is is irreplaceable
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there's something I think mentally stimulating about it the history and the people and the
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stories behind it but is it also with the taste and the taste experience and you can
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take a small sip of wine and this kaleidoscope of information can come through a glass of
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wine and it tells a story I mean that's that's the interesting thing about blind tasting
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is you can take a smell and a taste of wine and it tells you sometimes exactly in the
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world where it came from you know and that's pretty incredible to be able to put your nose
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in a glass and taste something and there's enough information that you can actually pinpoint
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on a map where it comes from what's one wine fact you know that almost nobody believes
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until you prove it oh okay okay I'll tell you what's one wine fact that nobody believes
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until I prove it that it's illegal to water the vines in France there you go especially
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because you know it's it's legal irrigation is legal here in the United States yeah and
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a lot of people in Napa will tell you that you can't make wine in Napa without irrigation
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but that's false as well so there's a lot of great dry farmed vineyards in Napa particularly
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frogs leap in Dominus but there are certain areas of the mountains that like the vineyards
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are on rock right it's very difficult to grow grapes because there's no groundwater but
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in general in Italy it's illegal to water vines and in France it's illegal to water
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vines where if you actually took a hose out to your vineyard and you got caught you would
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lose your ability to call that wine that Appalachian that year so if you were making
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Bordeaux from St. Julian for example and it was a really hot vintage and you saw your
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grape struggling and you brought a great you brought a hose out of the vineyard they would
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make you call that van de France that's funny I'm just picturing the inspector asleep you
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know leaning up against the wall asleep and then suddenly you know a hundred miles away
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he hears a hose move and he's on it totally it's really interesting I mean in France there's
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almost 500 AOCs they're called Appalachian d'origine contrôlée or protege now and each
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one of these 480 some odd Appalachians there's rules on the grape you can grow how many vines
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per hectare so how many vines per 10,000 meters and the amount of juice you can squeeze off
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of that and the aging requirements etc so you know they're very serious about their
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wine very serious about their cheese and that's a reason why when you buy a bottle of wine
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it means something and there's a there's a kind of an AOC on there and it's basically
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tells you that this person followed the rules of this area to call it this and you were
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expecting a certain level of quality.
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